The software is trying to intercept an installation that rightfully belongs to another source.
The tracking system is loaded with a large number of clicks, interception of organic installations.
The software detects a real click and sends a fake click report from a competing network.
CPI fraud types:
Installs Fraud
Click Injection
Farm
Emulation of devices with the subsequent reset of the advertising identifier.
Malware installation, the fraud source label is assigned to the infected device.
Many devices are connected to a program that simulates the actions of real users.
Bot traffic
Motive
Brand Safety
The program creates virtual copies of devices and simulates the actions of real users on the server.
Sites where users perform targeted actions for a certain fee.
Attackers use brands in inappropriate formats and creatives.
CPI channel is a large and important tool for attracting traffic. And therefore attracts more and more scammers. The constant arms race of cybercriminals and anti-fraud programs has led to dozens of types of fraud that cannot be tracked by the advertiser's own resources.
Admon is your tool to fight CPI fraud. The development department constantly monitors the emergence of new types of fraud in mobile advertising and creates tools to combat them. We help to weed out fraud, save advertising budgets and serve as a guarantor of pure traffic for our partners.
The Admon team has developed a convenient interface for us, where we see information by domain in real time: all fraud types, player size, visibility, sound availability, fraud source up to one ...
LYUBOV' YACHKOVA
IMHO / Video Director
I liked the individual approach and the desire to understand each case. After a while, we saw the first results and since 2018 we have been working with AdMon directly ...
INNA ZHAROVA
MVideo / Marketing manager
I want to thank the Edmond team for the work done. The guys professionally and efficiently do their job, and at the same time quickly respond to the emergence of new requirements. It is also a huge plus - flexibility in solutions and well-coordinated work. I hope for further fruitful cooperation.
ALEXANDER KONOVALOV
Leroy Merlin / Affiliate program manager
We have been working with the AdMon team for more than a year - and most of the time the work was focused on monitoring CPA traffic. But last year, colleagues suggested we build platforms for their own affiliate program. The task was solved in a timely manner and with minimal participation on our part.